A question we often hear from potential clients is, “Do you offer white labelling?” It’s a great question, and it gets to the heart of what enterprises truly need: a way to leverage AI without forcing their teams to leave the systems they already know and trust. The pressure to adopt AI is immense, but the idea of adding yet another standalone platform to the mix is a non-starter.
But we believe in something even better than white labelling. We call it invisible integration. It’s not about re-skinning our platform with your logo; it’s about embedding our AI engine into your own tools or processes that it simply becomes a native feature – your feature that you then sell as part of your service.
Deep API Integration: For companies with development teams. This is the most powerful path, allowing you to build our AI operations directly into your custom PIM, eCommerce platform, or internal software for a completely seamless, native experience.
Wrapping into Your Services: For agencies and service providers. You use our API or website as the invisible engine to power your client offerings. You sell a supercharged content service under your own brand, delivering results at a scale that was previously impossible. Clients see your brand and services, not Producity.ai.
No-Code Workflows: For marketing ops and business teams. You can connect Productify.ai to hundreds of apps you already use, like Google Sheets or Airtable, via platforms like Zapier and Make.com to automate tedious tasks without writing any code.
Path 1: The Power User: Deep API Integration
For enterprises with development teams, our API is the key to unlocking seamless, custom AI capabilities. This is about building our operations directly into the software your teams live in every day.
We have a retail partner who integrated our Marketing Description operation right into their Product Information Management (PIM). Now, when a new product or brand is processed, they don’t face a blank page. Our AI instantly prepopulates the description, features & attributes and categories for their review. The team’s role shifts from writing from scratch to simply reviewing, refining, and approving. It’s the same workflow, just supercharged, cutting their content creation time by over 70%.
We see this in more technical applications, too. Another client uses our Nutritional Table Digitisation as part of their offering for grocery brands. When a new product image is uploaded, our API automatically processes the nutritional panel, extracts the data, and populates the correct fields in their system, eliminating hours of tedious, error-prone manual work.
Path 2: The Agency Multiplier: Wrapping Our AI into Your Services
This path is for the content agencies, marketing firms, and consultants who act as an extension of their clients’ teams. Here, you “wrap” Productify.ai’s capabilities into your own service delivery, making you faster, more scalable, and more valuable to your clients.
Think of it this way: your client doesn’t buy a subscription to Productify.ai. They buy your “Premium Product Content Package.” They never see our name or logo. Our AI is the engine inside your service that allows you to deliver incredible results at a scale that would be impossible manually.
Here’s a real-world scenario:
An eCommerce agency has a major brand as a client. The brand is launching a new line of products and needs unique descriptions for their own website, for Amazon, and for their wholesale partners.
Instead of hiring a dozen copywriters, the agency uses its own internal content dashboard.
The Core Content: An account manager inputs the basic product information into a spreadsheet and then imports the spreadsheet directly into Productify.ai to use our Marketing Description operation, generating a high-quality, on-brand foundation. The data is populated on the spreadsheet they can use in their systems.
The Variations: Then, with another import, our Rephrase operation run to produce several unique versions of the description, each tailored for a different channel.
Without any coding, the agency has accelerated their offering using the functionality provided by Productify.ai. From the client’s perspective, the agency is simply magic – incredibly fast and delivering great content. The agency gets to improve its profit margins, utilise AI effectively, take on more clients, and solidify its reputation as a strategic partner.
In this model, we are the invisible, reliable engine that powers your a piece of your service offering. You are the driver, delivering the final, polished product under your own name.
Path 3: No-Code & Low-Code Workflows
Don’t have a team of developers on standby? You can create powerful automations in hours, not months, using no-code platforms like Zapier and Make.com.
If you’ve ever spent a week manually categorising thousands of new products in a spreadsheet, you know how mind-numbing it can be. It’s a classic business problem: a huge, tedious task that has to be done right. This is a perfect opportunity for AI & workflow automation.
Imagine this workflow, built in about an hour with zero code:
Trigger: A new product is added as a row in a shared Google Sheet or Airtable base, with just a product name and a basic description.
Action 1 – Categorise: Zapier immediately sends that information to Productify.ai and calls our Categorisation operation. Our AI analyses the product and suggests the most logical category path for Google or GS1.
Action 2 – Enrich: The workflow continues. Zapier then asks Productify.ai to generate SEO Keywords and a social media-ready Headline for that same product.
Action 3 – Populate: Zapier takes all this new data, the suggested category, the keywords, the headline, and pushes it right back into the empty columns of the original spreadsheet row.
Just like that, a spreadsheet fills itself out through the power of automations.
The most tedious part of catalogue management is automated, freeing up your team to focus on more strategic work like campaign planning and market analysis. You can build and test these powerful AI-driven processes without ever needing to write a single line of code.
Your Systems, Supercharged
Since we launched in early 2023, our mission has been to provide a proven, one-stop place for enterprises to get a jump-start with eCommerce AI. Our models are purpose-built for the nuances of eCommerce, and our infrastructure is built to handle enterprise scale, whether you’re updating 100 seasonal products or an entire catalogue of 10,000.
Productify.ai is an engine designed to make the systems you already rely on smarter, faster, and more effective. It works behind the scenes so your brand, your workflow and your user experience always remain front and centre.
Ready to see how Productify.ai can fit into your world – we would love to chat with you!
Or login to https://app.productify.ai and give us a try.